Read all of the marketing-related news in this section of our blog.
A picture tells a thousand words. Ensuring your business has the right images will help you stand out in a crowd. It's important to remember that you can’t just google an image and use it. Images are subject to copyright,…
When I explain to people what I do, sometimes I get a blank look, like they don't know what I'm talking about but are afraid to ask! So this post is all about explaining: What is a Virtual Assistant? What…
Many businesses struggle with social media ideas and thinking of things to post. You can really post anything that will engage your audience with your content. You don’t need to remember to post every day, you can sit down once…
Does your business outsource? There are many benefits of outsourcing. In small business, we often think we have to do it all but this is simply not good business sense. There are things we enjoy doing and there are things…
Editing the menu of your website can be a daunting process for some users. However don't be afraid, it's a really simple process (and you're not going to break anything!). In this video I will show you how to: Add…
Recently I was researching for one of my clients on facebook to confirm their customers business names. My client's customers are all small business owners. One thing that surprised me was the number of people who did not list their…
There are many benefits to writing high-quality evergreen content. Firstly you invest the time once and you can reuse your content forever (or at least as long as it's relevant). Quality content will also engage your audience, driving more traffic…
What do you think the most important piece of information is to include on your website? Contact details - you want potential clients to be able to contact you if they want to do business with you - right? I…
Within a 24 hour period, I encountered 3 incidents of bad customer service, from three different businesses. Each of them left a foul taste in my mouth and made me feel devalued as a customer. One incident was a phone…
All too often businesses decide that they need to do marketing when things start to slow down. What they don't realise is that marketing is a continuous activity. It is not a quick fix or bandaid solution that will quickly…