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what does a VA do?

What does a Virtual Assistant aka VA do?

When I explain to people what I do, sometimes I get a blank look, like they don’t know what I’m talking about but are afraid to ask! So this post is all about explaining:

  1. What is a Virtual Assistant?
  2. What can do Virtual Assistants do?

The definition of a Virtual Assistant or VA is

A virtual assistant is generally self-employed and provides professional administrative, technical, or creative assistance to clients remotely from a home office. Source Wikipedia

Virtual Assistant’s offer a range of services based on their skill set as contractors to businesses. They often specialise in a few areas or industries, so you can be assured you are using a highly trained and skilled professional.

They are generally hired on either a project basis, on an hourly rate or a monthly retainer. Virtual Assistants usually have a number of clients at one time and don’t generally work full time with one client, although as independent businesses each person has their own way they like to work.

Virtual Assistants are not employees, so you don’t need to pay them holiday leave, sick leave, long service or superannuation. You pay for the work completed.

A virtual assistant could help you with:

  • Website maintenance
  • Website creation
  • Email campaigns
  • Email automation
  • Landing pages
  • Sales funnels
  • Calendar management and appointment setting
  • Inbox management
  • Social media scheduling
  • Social media creation
  • Answering phone calls or making phone calls
  • Copywriting
  • Desktop publishing
  • Proofreading and editing
  • Event management
  • Research
  • Database management
  • Transcription
  • Bookkeeping
  • Travel arrangements
  • Minute taking in meetings
  • Document creation
  • Presentations
  • Webinars
  • and more.

This list is based no means everything a virtual assistant could do but it gives you a good idea on the variety of tasks a Virtual Assistant could help you within your business.

At Creative Desk we are Virtual Marketing Assistants providing support in:

Contact us today to see how we can help you.


I'm Michelle Tolhurst the owner, director of Creative Desk Pty Ltd. I'm your virtual marketing assistant working with small businesses around Australia in their creative communications, email campaigns, websites, social media and desktop publishing.

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